Over four decades of expertise in importing premium food products
Founded in 1977 by Mr. Petros Hadjipetrou, Greenhouse began as a trusted one-stop shop for the UAE foodservice industry, introducing and developing a strong portfolio of leading international brands.
In 2007, the company joined BPC Holding, led by Mr. Salah Osseiran, enabling continued investment in talent, infrastructure, and resources to support long-term growth. A major restructuring in 2014–2015, driven by Mr. Daniel Chidiac, brought a renewed vision to position Greenhouse as a top player in both foodservice and retail markets.
Today, with more than 45 years of experience importing premium food and specialty products, Greenhouse offers an extensive portfolio that includes dairy, cheese, bakery and pastry, grocery items, chef equipment, and a wide selection of exclusive foodservice and retail products. With a strong presence across the GCC, we proudly serve top hotels, restaurants, caterers, and institutional clients, while partnering with all major modern and traditional retailers to deliver consistent value and category leadership.
Company Pillars
Greenhouse’s distinctive value stems from four core pillars that define our strength in the market
That ensure scalable and efficient expansion
Backed by professional market representation
Over 20 nationalities delivering culturally attuned service
Dedicated to addressing the unique requirements of each client category
The success of Greenhouse would not have been possible without the unwavering commitment and passion of our brand managers, sales teams, customer service officers, and our dedicated logistics crew. Guided by visionary leadership, Greenhouse has grown beyond the UAE to establish a strong presence across the GCC, enabling us to secure impactful regional partnerships with major groups in the F&B industry.
Greenhouse is also proudly affiliated with the Emirates Culinary Guild, reflecting our dedication to culinary excellence and the highest professional standards. This partnership reinforces our commitment to quality and continued leadership across the region.
Greenhouse’s ongoing growth is strengthened by an engaged leadership team and meaningful industry partnerships. Our CEO, Mr. Daniel Chidiac, serves as President of the UAE Cheese Guild, further elevating our expertise and authority across key product categories.